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02The practice

Five generations. One evolving vision.

Contemporary architecture in the landscape of Marrakech

Our story

Architecture and construction have shaped the family for five generations.

That continuity builds fluency in how projects truly come together, how choices ripple through cost, time, and buildability, and where details matter most to quality.

The past is not preserved as a museum piece behind glass. Heritage becomes a foundation to move forward, not a rulebook. Previous generations taught how to build with rigour; the next asks what can be reimagined and improved.

A continuity of craft

  1. I

    Building tradition

    Generations of builders learning rigour, materials, and how a project truly comes together.

  2. II

    Construction mastery

    Fluency in cost, time, and buildability, knowing where details matter most.

  3. III

    A contemporary studio

    Heritage as a foundation, not a rulebook, reimagined for what comes next.

The founder

Bilal El Figuigui

Founder · Architect

Raised among builders, Bilal carries five generations of architecture and construction into a contemporary practice spanning architecture, interiors, and development.

“Strong foundations create lasting creations.”

Rooted · Bold · Lasting

We inherit a foundation.
We shape what comes next.
We build what lasts.

Material studies and drawings in the BEF studio